asha
AND IT’S MEANING
Our mutual love of coffee blossomed over a tiny two-person table in a studio apartment. So many mornings were spent at that table, and so many day dreams grew from those moments.
Over the course of our relationship, we’ve lived near, we’ve lived far, yet coffee has always been our constant.
We’ve realized over the last few years, how intentional you have to be with your time. How every moment matters, and your day can shift in an instant. It was through that understanding that our mission for Asha was established: to know that if our coffee was the best thing that happened to you today- we would make that moment count.
Through this journey, many folks have told us their understanding of the word “Asha” - it has been a wonderful lesson, to hear how this word touches the lives of so many.
Here is our version: Asha means to look beyond yourself and wish for the betterment of all beings (even those whose journeys may never cross your own). It is an act of selflessness and a chance to quietly serve your community through the power of intentional time.
As we grow our Asha community, we expand our understanding- we deepen our friendships, and we amplify our gratitude.
Strangers, friends, and strangers soon to be friends- we are happy you’re here. Thanks for sharing this moment with us.
Mike & Jes
Co-Founders of Asha Coffee Roasters
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